MEDIA TRAINING

Even if you've had media training once upon a time, the industry has likely changed since then. It's time for a refresher.  

Speaking in soundbites and avoiding traps takes training.

Let's talk about it!

TODAY'S MEDIA

  • What does news look like today?

  • Managing journalists

  • Types of interactions:

       proactive and reactive

INTERVIEW DO'S & DON'TS

  • Traps

  • Body language

  • Flags & bridges

CRISIS COMMUNICATIONS

  • Creating or updating your plan

  • Rehearsing scenarios

  • Media management